Answers
Deciding which considerations matter most for a particular start-up, since their importance changes with the situation.
What rival businesses charge for similar goods, which customers compare before deciding where to buy.
How much money the people a business aims to sell to have, which affects what they can afford.
The point a good has reached from introduction to decline, which affects the price a business can charge.
The state of trade and wealth in a country, such as growth or recession, which affects customer spending.
The impression a company wants its customers to have, which can justify a higher or lower price.
The money spent making a good, which must be lower than its selling price to make a profit.
How much money an enterprise aims to make from each sale, which influences the price it sets.
How much customers are prepared to spend on a good, which limits the price a business can charge.