Answers
Promotional activities used to remind customers of a product and its benefits.
Adjusting the amount charged for a product to encourage customers to switch brands or increase demand.
Actions taken to prolong the life of a product and slow its decline in sales.
Changing how a product is presented to customers, which may attract different buyers or lower production costs.
Improving the specification of an existing product to increase its desirability and boost sales.
Selling an existing product in a different geographic area or to a different group of customers.