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Qualifications Edexcel GCSE Business 1.4 Making the business effective

1.4.3 The marketing mix - Quiz

1. What are the four elements of the marketing mix?

Select as many answers as appropriate

Place
Promotion
Process Physical evidence
People
Price
Publicity Performance
Profit
Product

2. Evil Question: Which element of the marketing mix is crucial for a premium product?

Place
Promotion
Product
Price

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Flashcards: 1.4.3 The marketing mix