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1.2.1 Customer needs - Categories

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Price
Quality
Choice
Convenience

Answers
Shop at any time
Variety of colours
Perceived standard of a product
Several brands to select
Buying from home
How long an item lasts
Different sizes offered
Ease of obtaining a product
How much a business charges
Money needed to buy something
Goods brought to your door
What a product costs
Reliability of a product
Range of flavours
Mobile phone payments
How well made it is
Amount a buyer will pay
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