Shared data - Word Drop

Organisations share data in different forms. A ______ is a small text file that lets a website remember you, for example to keep you logged in. Location data from a mobile device is collected by ______ and is used to find places nearby or to check whether a payment is ______, by comparing where you are with where your card is used. Transactional data records the sales a company makes.

When data is shared between services it may need to be converted into a different ______, such as the way a date is written. Analysing transactional data shows ______, for example which products sell well and when customers shop most, so stock can be adjusted and staffing planned. It also shows the ______ of its shoppers, meaning their ages and genders, so the product range can be tailored.

Sharing data also has drawbacks. Cookies are stored as plain text files that anyone using the device can read, which is a ______. They also record what you do online, invading your ______. Analysing transactional data costs money because extra ______ must be employed to extract it, and ______ in the data, such as a wrong quantity or price, may lead to bad decisions.

Data must be shared responsibly. The ______ sets out legal requirements for protecting personal data, and there is a duty of confidentiality. Organisations should behave ______ and get the customer's ______, meaning their permission, before sharing their details.