Cambridge National Enterprise & Marketing Flashcards - Fetch Decode Explain - Computing and IT Revision | Homework

1.1 Characteristics of successful entrepreneurs

1.2 Potential rewards and drawbacks for risk ta...

2.1 The purpose of market research

2.2 Primary market research methods

2.3 Secondary market research sources

2.5 Types of market segmentation

2.6 Benefits of market segmentation

4.10 Pricing strategies

5.1 Appropriate forms of ownership for start-ups

5.2 Sources of capital

5.3 Support for enterprise