2.1.1 Business growth - Word Drop

Organic growth, also called ______ growth, happens when a business expands by selling more of its own products. Innovation and research and development can lead to ______ being launched. A business can also reach new customers by changing its ______, which covers product, price, place and promotion, or by selling in ______ markets such as China and India.

External growth, sometimes called inorganic growth, happens when one company joins with another. A ______ is an agreement that unites two companies into one new company. A ______ happens when one company buys more than half of the shares of another company, which gives it ownership.

Growth must be funded. Internal sources of finance, which come from inside the business, include ______ and selling ______ such as buildings. External sources include ______ borrowed from a bank and ______, which is raised by selling shares to the public. A ______ can sell its shares on the stock market through a ______, although the original owners may lose ______ because the business is now owned by many shareholders.