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2.3.4 The sales process - Quiz

1. What is the name for the information and understanding that sales staff have about the features and benefits of the items they sell?

Customer feedback
Post-sales service
Product knowledge
Customer engagement

2. What is meant by 'post-sales service'?

The way a business builds a relationship with its customers to encourage loyalty and repeat purchases
The support a business gives a buyer after a purchase, such as repairs or replacements
The rate at which a business completes a transaction so that the buyer does not have to wait
The opinions and comments that buyers give a business about the goods or services they have bought

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