1.1.2 Risk and Reward - Word Drop

Starting a business means taking a ______. There is a chance that the venture may not work and can lead to business ______, where the business cannot survive.

Another danger is ______ loss, when money invested or owed is not recovered. Owners also face a lack of ______, because they give up the steady income of paid employment. This means they no longer have the safety of a regular wage and may have to use personal savings.

The possible ______ for an entrepreneur is business ______, which can be measured in different ways. A common gain is ______, the money left after costs are paid. It may be measured by personal goals or by money.

A further benefit is ______, which means being your own boss and making your own decisions. This benefit also means the owner can choose their own working hours and make the main decisions. Taking chances can bring these gains, but the owner must balance them against the chance of losing their own money.